Built for baseball and softball academies
Can you prove your athletes are getting better?
Parents don't pay for cage time. They pay because they believe their kid will improve. SwipeView gives your academy a way to evaluate each athlete, build a plan, train against it, re-evaluate, and show the parent what changed. Then it runs booking, cages, coaches, and payments around that same process.
The gap
Your systems can tell you the lesson happened. Can they tell you what it was supposed to accomplish?
Booking and payment software is built to record the transaction. It was never built to know whether development happened. That is a different layer, and it is the one parents are actually paying for.
What the business already knows
- Who booked.
- Who paid.
- Who showed up.
What it usually can't answer
- What is this athlete working on?
- Did they improve?
- What changed since the last evaluation?
- What should happen next?
SwipeView helps you track what each lesson is supposed to accomplish, and whether it did.
The system
Development should be a process, not a memory.
Every athlete in SwipeView moves through the same five steps. The steps repeat. The record stays, no matter which coach is in the cage.
- 01
Evaluate
Measure the athlete against the metrics your academy defines. That becomes the baseline.
- 02
Plan
Build an individual development plan from the evaluation: specific targets, not vague goals.
- 03
Train
Run lessons and group sessions that connect back to the plan and to your curriculum.
- 04
Re-evaluate
Measure again on a schedule and compare against the baseline.
- 05
Report
Hand the parent a progress report that shows what changed.
Develop
Give every athlete a process your coaches can follow.
Good coaches already know what a kid needs. SwipeView gives that knowledge a place to live, so it survives a coach change, a move to a new group, or six months of Tuesday nights.
- Evaluations against the metrics your academy defines, so every athlete starts from a baseline.
- Individual development plans built from the evaluation.
- A curriculum that defines what your academy teaches and in what order.
- Group session plans pulled from that curriculum.
- Scheduled re-evaluations, so progress gets measured instead of assumed.
- Progress reports for parents.
- Director oversight: which athletes are stalled and which coaches are closing the loop.
What the parent sees
Stop asking parents to guess whether the training is working. Show them what changed.
A progress report puts the baseline, the plan, and the re-evaluation in front of the family. The parent sees what their athlete worked on and where the numbers moved. For you, the value of a lesson package becomes visible instead of assumed.
Clearer value
The parent sees the work, not just the invoice.
Better conversations
The next step is on paper before the parent asks.
A more professional academy
Every family gets the same standard of communication.
Operate
Run the facility around the training.
Development only holds up if the cages, the coaches, and the calendar support it. SwipeView handles the operation so the process survives a full Tuesday night.
Public booking
Parents book a cage or a lesson online. No account, no phone call.
Cage scheduling
Each cage is a real resource. Rentals, lessons, and group sessions share one calendar.
Coach availability
Availability and blackouts per coach. No double-booking a coach or a cage.
Private lessons
Parents pick the coach and an open time. The lesson lands on the calendar.
Group sessions
Planned from your curriculum, with roster and capacity.
Payments
Stripe Connect. The money goes to your academy's Stripe account, not ours.
Reminders
Confirmation, 24-hour reminder, and cancellation emails go out on their own.
Staff workflows
Walk-ins, reschedules, no-shows, and cancellations with or without a refund.
What the owner sees
See the facility and the development in the same place.
You should know which cage-hours are earning and which athletes are stuck, without asking three people.
Facility
- Revenue this month vs. last month
- Cage utilization
- Revenue per cage-hour
- Dead-hour heatmap
- At-risk customers who stopped coming
- Today's schedule
Development
- Athletes who are stalled
- Coaches who are closing the development loop, and coaches who are not
Prove
Reputation should follow the experience.
When a parent can see progress, asking for a review stops being a favor. SwipeView lets you ask real customers for a Google review after a real session, at the moment it makes sense.
- Development
- Visible progress
- Parent experience
- Reputation
Built inside a real academy
Shaped inside a working academy, not a software office.
SwipeView wasn't designed from a software company's idea of an academy. It was shaped inside one, by a Director of Development who runs evaluations, plans, and re-evaluations with real athletes and real coaches every week.
Why SwipeView existsThe terms
No traps in the fine print.
- Monthly.
- No annual-contract trap. You pay month to month.
- Website included.
- Your academy's site comes with the platform. Online booking is included from Growth.
- One-time setup fee.
- A one-time, non-refundable $497 setup fee is charged when you start. Your monthly plan begins with a 14-day free trial.
- Your Stripe account.
- Payments go straight to your academy's Stripe account. SwipeView never holds your money.
- Your data.
- Your academy's data belongs to your academy, and you can export it.
Pricing
Three plans. Monthly.
Starter
$97/month
Who this plan is for
A single-location academy with up to 3 coaches.
What it includes
- 1 location
- Up to 3 coaches
- Website included
- Monthly, no annual contract
Growth
$199/month
Who this plan is for
A single-location academy running up to 8 coaches.
What it includes
- 1 location
- Up to 8 coaches
- Everything in Starter
- Online booking and payments
- Priority support
Dominance
Talk to us
Custom pricing for larger academies.
Who this plan is for
An academy running more than 8 coaches.
What it includes
- Unlimited coaches and staff
- Everything in Growth
- White-glove onboarding
- Multi-location support built on request
Can you prove your athletes are getting better?
If the honest answer is “not yet,” that is what SwipeView is for.